People have a short attention span. And it’s getting shorter.
It is becoming increasingly challenging to get and keep an audience’s attention. Brevity is the key. Shorter, value-focused and audience-centric presentations are more powerful, effective and sadly, rare.
The right message, delivered the wrong way, is the wrong message!
Knowing how to priorities data, adapt it to different audiences, and package information into different structures and time-frames has nothing to do with product technical knowledge. It has everything to do with the right way to design and deliver a message.
These are the 3 primary questions an audience expects answered
Knowing how to accurately answer these questions will significantly help to design and deliver a powerful presentation:
Clearly define the objective, what is your desired result
Why should an audience bother to give you what you ask for?
Why should they listen to you? Or trust you as a presenter?
We believe presenting effectively is an art and science that can be acquired, taught and always improved. No matter what content or who the audience, in every industry, language or culture the principals of presenting effectively are the same. It’s about knowing how to communicate relevant value in a short, original and focused message.
We specialize in developing these effective presentation skills for groups and individuals.
We can help anyone who wants to:
Become consciously competent of their presentation style
Feel and look more confident when speaking with an audience
Build credibility, charisma and high trust when presenting
Initiate and maintain high level of audience engagement
Structure any content into a short high value message
Fit any content into any time frame or media
Expect the unexpected, what to say when they got nothing to say
Turn technical, financial or scientific data into stories
Use visual aids to save time and facilitate attention and retention
Get to the point, prioritize information, know what NOT to say
Tailoring a message to C-Level and any size audience
Present effectively across media channels, face2face, video, online
Simplify a complex message